Ratio

Publicly and explicitly announcing a new romantic relationship on social media — posting a clear, tagged photo and leaving no ambiguity about who the person is. The bold, all-in co...

Subtly introducing a new romantic partner on social media without explicitly announcing the relationship — posting a photo that includes them without tagging or explaining who they...

Authentic Post Loop is a Social Media Marketing term for a repeatable social publishing pattern that favors real, specific, useful posts over generic picture dumps or over-polished...

Caption Proof is a Social Media Marketing term for caption proof work that keeps posts useful, attributable, and worth sharing instead of treating public channels like a random pic...

Caption Receipt is a Social Media Marketing term for caption receipt work that keeps posts useful, attributable, and worth sharing instead of treating public channels like a random...

Channel Stickiness is a Social Media Marketing term for the reason people return to a social channel, community, or offer because it gives them useful moments, identity, reminders,...